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Ludacris – “Vices” (Video)
October 12, 2017
Recognize that Eif Rivera is that go-to dude for A-List music videos nowadays. And remember we recognized before ‘they’ did (back when he was mainly 50 Cent’s guy). But he’s earning the rep, putting in work for folks like Luva-Luva Ludacris on this “Vices.” Banger!
Ludacris – “Vitamin D†feat. Ty Dolla $ign (Video)
April 13, 2017
Oh! Yessir! Whoever came up with the casting concept for this vid is a GENIUS. Salute to “Dr.” Ludacris and director Eif Rivera for being dope at what they do already, but the choice Eye Candy in the Vitamin D†visual presentation is very, very ‘healthy’ (e.g. it’s good for us)! Luda, Ty Dolla $ign (and Eif), the floor is yours!
Posted in Hip-Hop, Music, Videos | 
Tags: Ludacris, Ty Dolla $ign, Ty Dolla Sign, Vitamin D | 
No Comments »
DJ Khaled – “Nas Album Done†feat. Nas (Video)
September 10, 2016
DAAAAMN THIS SH!T IS DOPE! The “Nas Album Done†song was already a banger, but this music video is a POWER move! Just look at it… by that meaning look at it like a MOVIE. Theatrically delivered, down to the credits rolling at the end (chock full of power movers, too… read the credits). Worth noting that 50 Cent go-to video director Eif Rivera is in on this one doing the work with DJ Khaled behind the camera. So much shine for the G.O.D.M.C. Nassir and Mr. “Major Key” on this one. Great way to maintain the momentum for the album.
(The pal-arounds between Khaled & Ox in this vid are everything! Okay, that, and the bevy of THICK beauties at the end. WHEW!)
Posted in Hip-Hop, Music, Videos | Tags: DJ KHALED, Major Key, Nas, Nas Album Done, Ox | 1 Comment »
Fat Joe x Remy Ma – “All The Way Up†feat. French Montana (Video)
April 12, 2016
Dopeness! Yessir. Took the dope audio to video. No brainer that a video for Joe, Remy and Montana’s “All The Way Up” (that we posted earlier on here) was coming. So, here it is for the watching.
(Interesting. Eif Rivera directed this. That’s 50 Cent’s go-to video guy. Nothing to do with business. But looking back, it’s good that that beef is long squashed.)
Posted in Hip-Hop, Music, Videos | Tags: All The Way Up, FAT JOE, French Montana, Remy Ma | 2 Comments »
50 Cent – “I’m The Man” feat. Sonny Digital (Short Film)
January 13, 2016
So, once you go all Showtime with a series, you gotta move the music videos over a bit to incorporate some major music cinema in there. Step your game up by stepping what’s in your frame up. Got it 50. Got it! Y’all check out this short film (NOT just a video) for “I’m The Man” (featuring Sonny Digital, off “The Kanan Tape” linked below).
Recognize that Eif Rivera is still in the video game wif Fif. All this violence and intrigue (mixed in with heavy doses of dime pieces) kinda makes us wish that “Power” would hurry up and come back on Showtime.
(Scratch that. Ain’t no “kinda” about it. Hurry up with that 50!)
DOWNLOAD: 50 CENT – THE KANAN TAPE
Posted in Film, Hip-Hop, Mixtapes, Videos | Tags: 50 Cent, I'm The Man, Sonny Digital, The Kanan Tape | 1 Comment »
G-Unit – “Come Up” (Video)
August 30, 2014
Outstanding… that’s that life related by the video for “Come Up†by 50 Cent – featuring Lloyd Banks, Young Buck, Kidd Kidd and Tony Yayo. Yep. G-Unit! Ice on the wrist. Champagne in the glass. Bling-bling and bravado. Buxom beauties abound at the big house. You know how G-Unit do.
Bad b!tches don’t f#ck these Soundcloud rappers. – Tony Yayo
Did…did Yayo drop the line of the rhyme? Thinking so. Check it another nice Eif Rivera video above.
Posted in Hip-Hop, Videos | Tags: 50 Cent, Come Up, G Unit, KIDD KIDD, Lloyd Banks, Tony Yayo, Young Buck | No Comments »
50 Cent – “Animal Ambition” (Video)
June 10, 2014
Wait no longer. The “Animal Ambition” album is out right now. 50 Cent got with long time vid’jo collabo partner Eif Rivera to put out visuals for the title track. The album link is below (with a Spotify stream for a bonus), and take another look at the videos for the other singles dropped in the promotional ramp up for the LP release after the jump.
(Damn. 50 dropped a lot of videos to promo this plate. Just look after the jump.)
50 Cent – “Big Rich Town” featuring Joe (Video)
April 9, 2014
Delivering on a 50 Cent cut like non other, Eif Rivera directs visuals for Fiddy and his ace in this one, Joe… “Big Rich Town.” This is the theme for 50’s new Starz series, “Power.”
50 Cent – “Smoke” feat Trey Songz (Video)
April 1, 2014
Brand new video from 50 Cent featuring Trey Songz called ‘Smoke’ that he was talking about in the interview in the previous post with the Breakfast Club. Directed by 50’s go-to-guy on the visuals, Eif Rivera.
50 Cent – “Hold On” [Video]
March 19, 2014
Eif Rivera directs another video from 50 taking it back to gritty. Haven’t had much reason to hate on 50 Cent, but these recent releases… even less! Good stuff.
“That’s a bet… N!gga, you got a gambling prob. I’m winning. You losing. You the one who’s got the gambling problem!”
Wow. “Hold On”… and you can cop the single on iTunes right now? Bet!
50 Cent – “The Funeral” [Video]
March 3, 2014
New authentic Fiddy jawn here! 50 Cent going in on a Jake One track, visually prepared by Eif Rivera. This is “The Funeral.†By the way, the new album “Animal Ambition” is due out June 3, 2014.
50 Cent – “NY” (Video)
September 19, 2013
50 Cent releases a video for “NY” – a jawn from his “5(Murders By Numbers).” Directed by Eif Rivera, delivering a grindhouse movie reel feel for the visuals. We posted the mixtape on here earlier. Here’s the link.
DOWNLOAD: 50 CENT – 5 (MURDER BY NUMBERS)
Posted in Hip-Hop, Videos | Tags: 5 (MURDER BY NUMBERS), 50 Cent, Murder By Numbers, NY | No Comments »
French Montana – “Figure It Out†feat. Kanye West x Nas (Video)
May 12, 2016
Dope lineup begets dope song begets dope visuals. The math is as simple as that. Check our work on this word problem by checking out the video featuring French Montana, Kanye West, and Nas. In other words, watch them “Figure It Out” maaaaan!
(Eif Rivera did this one? Hmm… Branching out from doing 50 Cent visuals. Cool cool.)
FRENCH MONTANA – FIGURE IT OUT FEAT. KANYE WEST X NAS | WAVE GODS (MIXTAPE)
Posted in Hip-Hop, Mixtapes, Music, Videos | Tags: Figure It Out, French Montana, Kanye West, Nas, Wave Gods | No Comments »
