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Dzydex Speaks On Becoming A Producer & A Man On Odell’s Roundtable (Video)

I mean, I am more of a producer… a behind-the-scenes kind of guy more than on-camera talent. However, I get tempted to get interviewed every time I watch Odell do one of his guest intros. The props he gives are tops!

A lot of times the main person that can hold you back from Greatness is yourself. When I recently had Dzydex on the show he spoke about how he has grown as a music producer. He is well traveled living in places all over the world as a military brat. His production has caught the eyes and attention of people like Joe Kay of Soulection to being used for Adiddas ads in London. We talked about how he has built the relationships in this music and life game and what drives him to push forward. Check out his music at http://www.kolossuskulture.com and if this provides value to you please subscribe to the Channel & share with a friend!
ArtByOdell

@ojones1

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Hit Producers Share Their Blueprints For Producers (Video)

If you are trying to make money, you should find some money makers and really listen to what they are telling you. Likewise, if you are trying to make beats… Click play above and lean in!

At the REVOLT Summit’s Beatmaker panel for Los Angeles, hit producers Bryan Michael Cox, Murdabeatz, Hit-Boy, Sounwave, & Terrace Martin discuss the tools available for upcoming producers, and stresses the importance of staying consistent.
– REVOLT TV

@ojones1

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A Inside Look At The Massive Tyler Perry Studios (Video)

Huge, massive, gigantic, impressive… As Andre 3000 quipped, “The South’s got something to say”… Specifically, the ATL does, and Tyler Perry’s compound allows one to make that something… a BIG something! Bring your checkbook though. This is the big time. Let’s check out the layout and see just how big.

Today we take you to Atlanta, Georgia, to tour the sprawling Tyler Perry Studios. Home to productions like Marvel’s “Black Panther” and AMC Networks’ “The Walking Dead,” the self-made entertainment legend’s production compound is larger than Warner Bros. and Walt Disney’s Burbank studios combined. 12 newly-dedicated sound stages are joined by an entire back lot neighborhood called “Maxineville,” featuring a perfect replica of Madea’s house. Tyler Perry Studios is the centerpiece of Georgia’s burgeoning film industry and a testament to the vision, success, and generosity of its founder.
– Architectural Digest

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Pharrell & Rick Rubin Interview Each Other (Video)

Pharrell asked Rick Rubin about “Rock The Bells” right off… and Rick’s no-big-deal response followed by Pharrell gleefully going within himself for a moment… That’s the way this convo is gonna go. They seem to really ‘get’ each other #MutualRespectAndAdmiration

Two music legends, Pharrell and Rick Rubin, sit down at Shangri-La to have what can only be called an epic conversation. In this wide-ranging mutual interview, the two cover everything from the Blurred Lines lawsuit to how the LL Cool J album Rick produced influenced Pharrell. Sit back and enjoy, because this epic conversation is a ride.
– GQ

@ojones1

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Rhythm Roulette With Rockwilder (Video)

You know Rockwilder. You certainly know his work: Jay-Z’s “Do It Again”50 Cent’s “Do You Think About Me”. But now, see how Rockwilder met the blindfolded beatmaking challenge.

Mass Appeal’s #RhythmRoulette returns with a bang, as this special, Tracklib edition of the show stars none other than the producer Rockwilder, who has been crafting face-melters behind the boards for the better part of the last three decades.

@ojones1

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In The Studio: Hit-Boy (Video)

I know you remember dude from “Racks In The Middle”… Yeah, he did that for Nipsey Hussle (RIP) and was all up in the video with him, too. Now we get a chance to be all up in the studio with Hit-Boy.

Grammy-award winning Producer behind some of the most iconic records (Drake, Beyoncé, Kanye, Travis Scott) of the last decade. The Hip-Hop legend takes us into the lab and gives us a glimpse into his hit making process.
– Output

@ojones1

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Swizz Beatz Speaks Real Estate, Business & Education Moves And The “Godfather Of Harlem” Soundtrack (Video)

Richer than most, but still flying to see the Breakfast Club… on the red-eye… commercial… Jet Blue. Good thing, too. Swizz has some words for the Morning Crew and their listeners.

Swizz Beatz Talks ‘Godfather Of Harlem,’ DMX’s True Self, Classic Posse Cuts + More
– Breakfast Club Power 105.1 FM

@ojones1

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Cooking Up w/ Timbaland… feat. Idris Elba (Video)

Drop a summer blockbuster off at the theaters. Then what, Idris? Then what?? Oh, pop on over to hang with Timbo and bang out a li’l something and something else, bro. Sure. Why not?!

For another episode of ‘Cookin Up w/ Timbaland,’ the legendary producer hits the studio with actor, DJ, artist, Idris Elba.
– REVOLT TV

@ojones1

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Connie Orlando Speaks On Her Career Path To BET Programming & Bringing Viewers Back To The Network (Video)

Daaaaamn! Connie is sexy AF though! Couldn’t say that about BET’s “The Boogeyman” back in the day (haha). The BET Awards getting Regina Hall to host was a good look, as was the Exonerated Five as special guests (spoiler alert, I guess).

Connie Orlando Talks BET Programming, BET Awards + More
– Breakfast Club Power 105.1 FM

@ojones1

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Rhythm Roulette With Hit-Boy (Video)

Damn right they start this off with “Racks In The Middle” (produced by Hit Boy) playing. RIP Nipsey Hussle.

When Hit-Boy graced the stage of the legendary Watch The Throne World Tour in 2011, Jay-Z famously announced that Hit, producer of the Throne duo’s classic “N****s In Paris” record, was the only guest artist to do so to that point. It was a hell of an honor, especially for a non-vocalist, which Hit still was at the time.

Since then, the IE Inland Empire native has gone on a massive tear, producing arena-rocking anthems for the likes of Kendrick Lamar, Big Sean, Drake, the late, great Nipsey Hussle and more. And he’s done it all without making the same beat twice.

On this Guitar Center edition of ‘Rhythm Roulette,’ Hit-Boy brings that dexterity to the proving grounds.

Enjoy.

– Mass Appeal

@ojones1

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Documentary Film On Clarence Avant, “The Black Godfather,” Debuts June 7th (Trailer)

WHOA! WHO IS THIS MAN??!!

Well, I dunno about you, but I WILL find out June 7th. I must put an end to the shame of knowing NOTHING about a man, a Black man, that EVERYBODY who is anybody knows and speaks highly of… including TWO former U.S. Presidents!!

Who is The Black Godfather? Witness the exceptional and unlikely rise of Clarence Avant, a music executive who influenced legends such as Bill Withers, Snoop Dogg, Quincy Jones, Muhammad Ali, Hank Aaron, Presidents Barack Obama and Bill Clinton and so many more.
– Netflix

@ojones1

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How Does Will Smith Feel About That “Bel-Air” Trailer? (Video)

Remember that Morgan Cooper trailer he put out for his idea “Bel-Air” (see the post on the trailer here). Why not ask Will? Matter of fact, why not have Will AND Morgan speak about it?

Yeah.

@ojones1

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In The Studio: !llmind (Video)

Output is not doing any ‘blind picks’ here. The producer is allowed to be who they ‘be’ in making fire beats. Check out this latest ep of ‘In the Studio’ with !llmind.

The multi-platinum Grammy-winning producer behind Beyonce and Jay-Z and Huncho Jack drops into Output’s studio to make a beat with Exhale.

Leave some space for the vocalist… Don’t over-produce… JEWELS!

Some wise words well spoken #wwws by this weathered wizard of music making. Take heed, beatsmiths!

@ojones1

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Presenting L.E.S., One Of The Architects of “Illmatic” (Video)

Yeah, Nassir doing a live performance of singles from the Hip-Hop classic LP he birthed goes way beyond ‘Mass Appeal’… but the channel has it covered. Especially with post-event commentary from one the “Illmatic” LP’s architects, L.E.S.

“Man, when I heard he was performing it… I was actually like, ‘What is going on?’” L.E.S. remembers the night Nas immortalized ‘Illmatic’ in the annals of live music when he played the album at The Kennedy Center with the National Symphony Orchestra as his backing band.
– Mass Appeal

@ojones1

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Kenny Beats Welcomes Freddie Gibbs To ‘The Cave’ (Video)

Kenny always has the good dope, and Freddie just fell through to smoke some of that. Buuuut, since there’s a camera, a hot mic, AND good smoke. This happened.

@ojones1

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Presenting Jungle, One Of The Architects of “Illmatic” (Video)

He was like Frank Sinatra… a modern-day Frank Sinatra… I was in awe the whole time.

Up next, we hear from another of The Architects of IllmaticJungle. We’ve heard Nas actually shout his brother Jungle out on a record or two. Very interesting to hear what he has to say regarding the 25th birthday of the classic “Illmatic” LP.

Nas lost a backpack full of Illmatic rhymes in the midst of the recording process on the way to DJ Premier’s studio. His biological brother and collaborator, Jungle, remembers the bizarre sequence of events that followed—and much more…
Mass Appeal

@ojones1

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Presenting Faith Newman, One Of The Architects of “Illmatic” (Video)

We certainly felt that this was a classic in the making…

Wow. An actual A&R. You see kids ‘A&R’ stands for ‘Artist & Repertoire’… a term from a bygone era of the music business when there were folks (called A&R) whose jobs were to find talent, make them commercially viable (e.g. transform raw talent into something that makes cash registers ring), and act as liaison between the label and the artist all the while. Make no mistake, A&Rs work for the music label. So, while Faith was likely enamored with Nas’ talent from the jump, she had to see DOLLAR SIGNS when she thought of his potential back in the day. She had to BELIEVE in Nas as someone who the Hip-Hop world would willing to spend money – for labels to develop as an artist and marketable ‘product’ AND for fans to buy music and tickets.

How much did she believe in Nas, even BEFORE “Illmatic” was made? Well, she went to Queensbridge to get him back in the day. And… um… you can bet she ‘stood out’ when she did. Moreover, she put herself out there and took on high risk based on her belief in the future G.O.D.M.C.

And here she is, 25 years later, talking about how glad she was that she did.

Faith Newman signed Nas to Columbia Records in the fall of 1991, but even she couldn’t predict the heights he’d be taken to after the release of “Illmatic.” Heights that “probably none of us could imagine.”
Mass Appeal

Indeed. But the streets knew, especially the bootleggers. Turns out Faith has spoken on that before… at length (see link here).

EARLIER POST: THE MASSIVE BOOTLEGGING OF NAS’ CLASSIC “ILLMATIC” ALBUM

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Presenting Pete Rock, One Of The Architects of “Illmatic” (Video)

We all prayed that this would do well for him… We didn’t know… until it just hit people.

Pete Rock HAD to be part of “Illmatic” (because Hip-Hop history could NOT have unfolded any other way)! And fascinating to learn that Nas had to PUSH Pete to get vocals out of him for the project. Whose world is this? OURS! A Wonderfule Wide World Of Hip-Hop.

…paying homage to “The Architects of Illmatic” with exclusive interviews featuring photographers, producers, writers and members of Nas’ inner circle, including Pete Rock, the subject of today’s clip and the producer of one of the LP’s “signature” songs, “The World Is Yours.” The legendary producer remembers back to when he first heard the lyrics of the classic record. “Your heart just… you just feel it for him. This guy is ahead of his time.” Welcome to #IllmaticXXV Week.
Mass Appeal

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Presenting Large Professor, One Of The Architects of “Illmatic” (Video)

Yes, Large Professor is right: “Illmatic” has stood the test of time AND Nas is that god on the mic. Nas is nice!

“We’re rocking off the same energy, and it stood the test of time.”
Large Professor reflects on God’s Son’s transformation from rugged youth to internationally renowned writer… and how the two aren’t mutually exclusive.
– Mass Appeal

@ojones1

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Presenting DJ Premier, One Of The Architects of “Illmatic” (Video)

Wow. “Illmatic” turns 25 years old on April 19th. When I realized that, at first, I was like, “Damn. I’m old.” But that seminal Nas project is a classic. Therefore, I’m not old… I’m a classic! Now I can enjoy watching Preemo speak on Nas’ classic LP as one of its architects.

(Don’t come for me. That’s just how it’s gonna be. End of beef. The tips are cooked!)

“Not the one that’s on the album. The one on the album is a remix.” During the making of Illmatic, DJ Premier made one version of “Represent,” then he heard what L.E.S. and Q-Tip did on “Life’s a B*tch” and “One Love” respectively. It sent him right back into the lab.
– Mass Appeal

@ojones1

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